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Program Overview
The program aims to facilitate the expansion of Mexican brands into North America while offering investment opportunities to business owners and entrepreneurs in Canada, the United States, and Mexico.
Its mission is to drive the growth of small and medium-sized enterprises (SMEs), helping them achieve international recognition and consolidate themselves as competitive brands in the global marketplace.

Expansion Methods

  • Foreign Direct Investment

    • Comprehensive advisory services for Mexican companies interested in expanding into North America.

    • Connection with certified experts in strategic planning, partner or investor searches, and market-entry strategies.

    • Objective: Facilitate the process of foreign direct investment and broaden opportunities for international growth.

  • Franchises

    • Guidance for companies seeking to become franchises, connecting them with service providers certified by CUSMEX.

    • Support in developing a solid franchise model, including documentation and operational standards.

    • Connection with investors or franchisees interested in operating under the brand, promoting expansion through the franchise model.

Final Objective
Promote the growth of Mexican businesses and support SMEs on their path to becoming successful international brands within the North American market.

Interested in participating?

Joining the program is free. Simply send an email to franchise@cusmex.com with the subject “I’d like to participate” and include:

  • Company name

  • Sector and main products/services

  • Website

  • Number of employees

  • Years in operation

The importance of CUSMEX Certification

A seal of trust that elevates your position within the program.

Earning your CUSMEX Certification helps you stand out among other participants by providing formal validation of your company’s quality, reliability, and operational strength.

The certification assesses your business through an audit that reviews:

  • Administrative practices

  • Operational capabilities

  • Quality of products or services

By becoming certified, you strengthen your company’s credibility, enhance competitiveness, and gain the ability to offer products and services to other participants within the network.

🎥 Watch the explanatory video about the certifications here:

Have questions or need more information?
Write to us at franchise@cusmex.com we’ll be happy to assist you.